Colours can have an impact on one’s psychology:
- Positive
- courage
- strength
- warmth
- energy
- basic survival
- ‘fight or flight’
- stimulation
- masculinity
- excitment
- Negative
- defiance
- aggression
- visual impact
- strain
- violence
Movement of colour, if used appropriately, can be effective. e.g. stare at a moving optical illusion and then at a static image.