Web accessibility – “people with disabilities can perceive, understand, navigate and interact with the Web, and that they can contribute to the Web”. W3C provide guidelines through Web Accessibility Initiative (WIA). Disability Discrimination Act 1995 (DDA) – UK law – accessibility issues. Organisation can be subject to serious legal liabilities for Continue Reading
accessibility
User Interface is Important
Website interface must be chosen carefully. Reflection of company. Users make judgement of company based on experience of website. Needs to create right emotion. Loyalty different on the web. Easy to click to competitors web site. Judgement made in first three to seven seconds. Website needs to reflect same brand Continue Reading